E-business systems Essay Example | Topics and Well Written Essays - 2500 words

E-business systems - Essay Example One of the most important features of the e-sales and purchase process system is the database of customers whose personal information is used to create appropriate market strategies to increase the clientele. The firms are increasing using the information to analyze customers’ psychology through the evaluation and analysis of customer database which helps one to know the changing preferences of the customers in the rapidly changing times. Analysis and identification of the changing trends of the customer requirements are important ingredients to gain leverage against their rivals. Of all the technological marvels, internet has emerged as one of the most popular medium of communication with its wide range of applications in the ever expanding and highly competitive business environment. â€Å"The Internet with its low-cost entry and ease of use quickly changed how information was exchanged and removed the distance barriers for business partners. The idea of trading on the Internet has generated great interest especially among the smallest companies, formerly excluded from EDI1 usage (Gottardi et al. 2004). It has redefined the business dynamics with its far reaching implications and has become one of the most important parts of any business strategy. Since customers are key to the success of all businesses, Sales Order Processing System and Customer relationship management have emerged as the most power tools to sustain and develop committed clientele across the globe. The essay would focus on the internet based Sales Order Processing System and would analyze the various perspectives that have significant impact on the business. Sales and purchase of items are part and parcel of daily life and efficient processing of the same is vital for good customer relationship and business growth. ‘Sales order captures demands for the firms’ product and services’ (Scott, 2004). The computerized sales and purchase facilitates creation of database of customers and